The Paradoxical Significance of Advertising

Whenever advertising is mentioned, the first thought that typically pops up is it is a result of a manufacturer's ambition to sell his product or ideals. We are constantly surrounded by some type of advertisement. Whether on a bus, watching our favorite shows, trying to update our Facebook status or driving in a car, we will see at least one billboard, commercial or poster. The reason I believe advertising is a paradox is because ads are generally created to help people sell their products, but in the process harm their competitors. I find advertising intriguing as it is important to society in a variety of ways. The simple act of buying a particular product can set the standards of an item, effect the economy, raise awareness or even start a cause. Due to this, I find advertising and all its works interesting and am excited to know more about it. The sections I'm particularly excited for this semester are the sections based on the correlation between politics and advertising as well as with broadcasting.