Friday, April 19, 2013

Creative Billboard Ads

As time goes on the portrayal of advertising has changed. Now, you can occasionally see a billboard that goes beyond normal creative means.

I liked this billboard because I thought it was a unique way to advertise IKEA furniture. I liked how they used their own furniture to form the "joy" and used specific colors to signify the holidays. Not only is it a pop up ad, but it is a refreshing and modern way to sell furniture. 

This billboard portrays perfectly how an iPod can be filled with a mixture of music that just explodes in your ears when you want it to. I like how it has multiple layers to the ad –– from the black background with colorful pop up albums, to the variety of titles it shows. I also thought it was interesting how it builds up the amount of music. 

This billboard uses creative ways to portray the pain a headache can cause. It is interesting how Tylenol used to billboards next to each other –– one with the picture of than man holding his head with the wrecking ball on his forehead, and the other with the phrase "TYLENOL, Get back to normal." It is normally hard to convey a feeling through one still, but demonstrating how having a headache is similar to a wrecking ball in your head was a creative way to portray it.

I thought this ad was very humorous and used its surroundings perfectly to sell its product. Honestly, this is one of my favorite billboards that I have seen. I liked how imaginative the creators of this ad were, by using the wires as nose hair. 

I believe that the more creative and original an ad is, the more memorable and mentioned it will be by viewers. The ads above definitely did the job and remained in my memory by how interesting their designs were.

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